Real-time individualization for modern commerce.
Malachyte is the first AI platform that adapts in real time, responding to behavior instantly.
Industry challenges
Legacy personalization tools are failing your visitors and your teams.
01
Customer experience is broken.
95% of users see the same generic experience. Most bounce before relevance kicks in.
02
Current platforms can't keep up.
Legacy engines rely on batch updates and static rankings. They update overnight, not in-session, leading to a stale homepage and product grid. Even when intent is obvious, business users can't act in real time.
03
Business teams are stuck on the sidelines.
With static rules and hardcoded logic, merchandisers and marketers are stuck. They can’t push new products, prioritize SKUs, or respond to trends in real-time — because legacy platforms weren't built to be agile.
Our approach
Real time for every visitor.
Adaptive user profiles.
Malachyte creates and updates user profiles in real time, with zero history or sign in required. Cold Start Activation means each visitor gets a unique profile from their first click, while In-Session Learning continuously refines their profile as they interact — improving personalization with every search, click, and scroll.
Real-time signals like search terms, device type, and traffic source flow into the profile, boosting relevance and personalization throughout the session.
Unified discovery experiences across the journey.
Malachyte personalizes the entire customer journey — from homepage to search results, category pages, and product detail pages — using a single adaptive engine. As visitors engage across different touchpoints, the experience responds in real time, delivering increasingly relevant content.
From initial interest to product selection, each interaction builds on the last, creating a seamless, dynamic journey that adapts to user intent.
Intelligent controls & explainability.
Malachyte empowers merchandisers with intuitive, no-code controls to adjust personalization in real time across 100% of a visitor's session. With a seamless interface, merchandisers can instantly influence the shopping experience without needing engineering support.
Every change is reflected live, ensuring that the experience remains dynamic and relevant. Additionally, real-time explainability tags provide clarity on why specific recommendations are made, ensuring full transparency in the personalization process.
Proven Results
It’s not just theory, Malachyte’s engine is already delivering never seen before results for online retailers within days of deployment.
+12%
Plug and play
Driven by real-time personalization
+10%
Conversion Rate Uplift
Higher intent capture across journeys
+100%
Visitors Personalize
Every session optimized in real time
+143%
YoY Growth
Replacing legacy recommendation tools
Product
Malachyte Personalization Platform
MiQ offers more than just an AI engine. It provides a complete suite of tools that make personalization fast, measurable, and controllable.
Plug-and-Play API
Add a few lines of code and Malachyte starts learning immediately. No rebuilds. No heavy development.
Unified Discovery & Personalization
One understanding of each visitor powers every experience — homepage, search, and recommendations.
No-Code Merchandising Controls
Let non-technical teams steer AI behavior with sliders, boosts, and explainability.
Compounding ROI Over Time
As Malachyte learns, engagement compounds and revenue per visitor grows — while CAC stays flat.
Revenue Per Visitor increasing
Customer Acquistition Cost flat
Your Growth Journey
Your system gets smarter with every session
Unlike tools that reset every visit, Malachyte compounds value over time. Each interaction improves understanding across similar shoppers — accelerating ROI month after month.
1
More engagement
Visitors interact with more relevant experiences
2
Deeper understanding
Adaptive User Profiles learn across users
3
Better recommendations
Accuracy improves conversion
4
Compounding value
RPV rises while CAC stays flat