We've been building real-time personalization at the frontier since 2015. Now we're rebuilding it — for the rest of the internet.

Led Spotify's Personalization Platform

We spent 10+ years building Spotify's personalization platform that individualized discovery across Spotify's user experience.

Individualized for 600M users, 1B products

Proactive matched listener and content — at sub-200ms latency — across surfaces, sessions, and devices.

Bringing adaptive user profiles for 100% of the internet

Bringing individualized, next-generation experiences and platform tools for modern commerce.

Backed by:

We help businesses understand and serve people better — instantly.

We envision a world where every digital interaction is truly tailored to the individual — no logins, no guesswork, no static experiences. One where personalization isn't a gimmick, but the norm. When our vision is realized, businesses will meet people where they are, with empathy, speed, and precision — and customers will feel truly seen.

We’re building the infrastructure that helps modern businesses deliver dynamic, context-aware experiences in real time — even for first-time visitors. Our mission is to replace guesswork with intelligence, broken handoffs with unified signals, and outdated playbooks with intuitive, high-impact systems.

These values form the foundation of how we work, sell, and build trust.

Value

Empower teams without disrupting how they work.

Your team shouldn’t need AI researchers or big tech ML engineers to personalize intelligently and compete in the attention economy. Malachyte activates in days, adapts instantly, and delivers value from day one — no new workflows, no disruption.

Value

Earn trust through transparency and explainability.

We believe the best AI systems don’t just deliver outcomes — they build trust inside the organization. Every stakeholder should see exactly what’s happening, why, and how it improves outcomes.

Value

Control stays with you.

We believe you know your business best. That's why Malachyte is built to be your co-pilot, giving your merchandisers, marketers, and product teams clear insights into what's happening. You get to fine-tune experiences with smart guardrails, keeping you in full control.

Value

Committed to speed and scale.

At Malachyte, we value seamless performance at every stage of your growth. We ensure that our solutions deliver instant, real-time impact, whether you're a small business or a large enterprise. You'll always experience speed and effectiveness, no matter your scale or where you engage your customers.