News & Stories

Featured

Company News

Behavior Intelligence for "Cold Start" Retail

Malachyte has raised $10M in seed funding, co-led by Bessemer Venture Partners and Gradient Ventures, with participation from Harpoon Ventures. Why the bottleneck in modern commerce is real-time intelligence — and what we are building instead.

by Sidd Motwani

Real-Time Personalization

Enshittification Is Over! (If You Want It)

Our systems aren't working for us anymore. Why we started Malachyte and what we're building for real-time personalization.

by Ian Anderson

Industry Insights

The Hidden Cost of Bad Product Discovery for DTC Brands

Bad product discovery hides inside your CAC, bounce rate, zero-results rate, and AOV — and for DTC brands, all four compound with every paid dollar. Here's what it's really costing and how Malachyte fixes it.